How are people interacting with your nudge?
By connecting your nudge to GA and GUA you will be able to track data on where your visitors come from, new or returning and visitors browser version. To begin, please first set up a google analytics account.
Learn more about Google Analytics here
Learn more about Google Universal Analytics here
Quantitative + Qualitative = Complete Insights
Correlate quantitative behavioral data ("what users did") recorded by Google Analytics with qualitative data ("what users said") produced by Qualaroo survey.
Optimize Your surveys
Set up GA/GUA integration with your Qualaroo nudge
A few clicks is all it takes to enable GA/GUA integrations in your account. First hover over left side of domain box to trigger the "Settings" button to show.
Then select the "Record Qualaroo events in Google Analytics" integration button and save your changes. Clicking on this button generates analytics for both GA and GUA.
What data is recorded?
Qualaroo publishes data by recording events. Below is the list of events we are recording. All events that are not triggered by a user's action are recorded as non-interactive, which means that your bounce rate metric is not affected.
When a survey is displayed to user
Action: "Saw survey"
Label: The survey's name
When user answers a question
For every question user answered, Qualaroo will record one event in Google Analytics with the following attributes:
Category: "Qualaroo - THE NAME OF THE SURVEY"
Action: The question
Label: The answer
Here are a few screenshots to give you an idea of what it looks like
Note: Are you hosting Google Analytics and Qualaroo in Google Tag Manager? Please see this article if your events aren't showing up.
We hope this information has been helpful! If you have any additional question or need anything else, please reach out to us at Qualaroo.com.
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