How to Integrate Qualaroo With Adobe Analytics

 

Adobe Analytics unlocks critical insights from industry-leading data and facilitates better marketing decisions.

 

Benefits of integrating Qualaroo with Adobe Analytics:

 

  • Easily push Qualaroo data to Adobe Analytics

  • Design marketing campaigns by using analytics data 

 

Setting Up Adobe Analytics

 

Step 1: Log in to Adobe Analytics

 

Step 2: Go to Admin > Report Suites.

 

admin_report_suites.png

 

Step 3: Select or create the report you would like to use. Go to Edit Settings > Conversion > Conversion Variables.

 

Edit_settings_conversion_conversion_tables.png

 

Step 4: Click Add New twice and create the Evars “Survey ID” and “Survey Response.” Both enabled and text strings.

 

add_next_twice.png

 

Note down the Evar number for each (i.e., “Evar #2”). You will need it later for Qualaroo.

 

Step 5: Save changes.

 

Step 6: Go to Edit Settings > Conversion > Success Events.

 

edit_settings_conversion_success_events.png

 

Step 7: Click Add New twice and create the success events “Survey Passed” and “Survey Viewed.” Both should be counters.

 

survey_passed_and_survey_viewed.png

 

Note down the event numbers here as well (i.e., “event1”).

 

Step 8: Save changes.

 

Setup Qualaroo

 

Step 1: Log in to Qualaroo

 

Step 2: On the Dashboard, click 'Settings' under the site where you have installed Adobe Analytics.

 

Step 3: Under Analytics, enable “Record Qualaroo events in Adobe Analytics.”

 

Record_Qualaroo_events_in_Adobe_Analytics

 

Step 4: On the next screen, 

  • Fill in the ID numbers as they correspond to the Adobe setup above.

  • (Optional) If you're using a custom variable other than the standard 's' for the Adobe Analytics JavaScript object, also enter that as it appears in your code.

 

Adobe Analytics Integration

 

Step 5: Save changes. Congratulations, Adobe Analytics is now set up!

 

That is all about Qualaroo & Adobe Analytics integration.

 

 

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