While Exit Intent is a powerful feature that helps target users who are about to leave your website, Qualaroo does not support Exit Intent on mobile devices due to the lack of mouse movement. However, we do support alternative methods that will help you intercept your users just before they leave. This article details a few examples of how you can reach your exiting audience.
Confirmation Page Surveys
Not only do confirmation page surveys traditionally have a very high response rate, but they also guarantee that you are asking for feedback right before your users are about to leave your website (but are arguably still engaged). One popular location associated with this method is a confirmation page that follows a purchase.
We suggest firing the survey immediately after the page loads on the confirmation page. Confirmation pagers tend to have unique URLs associated with them, meaning you can target every path after the confirmation page.
Targeting an Action Associated with Exit Intent
This option involves setting a Custom Property to match an action onsite associated with exit intent. The challenge here is determining what actions, if any, are associated with a user leaving your site. It does have a strong use case for certain websites, but not all. If you have a button that is associated with exit intent for example, you can set the nudge to fire when the action "Element is Clicked" is true. If you are interested in exploring this topic but are unsure where to begin, please feel free to reach out to us at support@qualaroo.com. We can discuss your goals and develop a custom strategy for your success.
We hope this information has been helpful! If you ever have any questions or need anything at all, please feel free to reach out to us at support@qualaroo.com!
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